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American Roofing FL publishes the Lakeland service page from a Winter Haven office.
Where we found this. The Lakeland service page names Lakeland and roof replacement, and prints CCC1334393. Company site.
The published formula weights the six categories 25, 25, 15, 15, 10, and 10, then caps the total at 97.0. How we score.
| Category | Weight | Score |
|---|---|---|
| Customer reputation | 25% | 8.8 / 10 |
| Credentials and licensing | 25% | 6.0 / 10 |
| Track record | 15% | 4.0 / 10 |
| Local market strength | 15% | 10.0 / 10 |
| Service capability | 10% | 10.0 / 10 |
| Consumer trust | 10% | 10.0 / 10 |
Weighted sum of these printed scores is 78.0. That matches the published score of 78.0. Source: Lakeland roofing research index, checked October 22, 2026.
This score uses the commercial service list. The residential score above stays on the residential pages. Commercial index.
| Category | Weight | Score |
|---|---|---|
| Customer reputation | 25% | 8.8 / 10 |
| Credentials and licensing | 25% | 6.0 / 10 |
| Track record | 15% | 4.0 / 10 |
| Local market strength | 15% | 10.0 / 10 |
| Service capability | 10% | 7.9 / 10 |
| Consumer trust | 10% | 10.0 / 10 |
Weighted sum of these printed scores is 75.9. That matches the published score of 75.9. Source: Lakeland commercial roofing research index, checked October 22, 2026.
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The service-area list names Lakeland, Winter Haven, Davenport, Haines City, and Plant City. Lakeland Highlands, Kathleen, and Brandon were not found.
Named market towns: Lakeland, Winter Haven, Haines City, Davenport, Plant City. Not found in this market: Lakeland Highlands, Kathleen, Brandon.
The Lakeland page names shingle, tile, metal, flat and TPO, repair, replacement, inspections, storm damage, emergency tarping, insurance documentation, commercial, residential, gutters, skylights, roof coating, and roof maintenance. Confirmed 14 of 14. Service Capability 10.0.
| Service | Record |
|---|---|
| Shingle | Confirmed |
| Tile | Confirmed |
| Metal | Confirmed |
| Flat or low-slope | Confirmed |
| Repair | Confirmed |
| Replacement | Confirmed |
| Inspection | Confirmed |
| Storm or hurricane damage | Confirmed |
| Insurance claims help | Confirmed |
| Commercial | Confirmed |
| Residential | Confirmed |
| Gutters | Confirmed |
| Skylights | Confirmed |
| Coatings or maintenance | Confirmed |
The Lakeland page names flat and TPO, metal, roof coating, repair, replacement, inspections, roof maintenance, storm damage, emergency tarping, insurance documentation, and skylights. EPDM, modified bitumen, and new construction were not found. Confirmed 11 of 14. Commercial Service Capability 7.9.
| Commercial service | Record |
|---|---|
| Flat or low-slope | Confirmed |
| TPO | Confirmed |
| EPDM | not found |
| Modified bitumen | not found |
| Metal | Confirmed |
| Coatings or restoration | Confirmed |
| Repair | Confirmed |
| Replacement | Confirmed |
| Inspections | Confirmed |
| Maintenance programs | Confirmed |
| Storm or emergency response | Confirmed |
| Insurance claims help | Confirmed |
| New construction | not found |
| Skylights or drainage | Confirmed |
DBA AMERICAN ROOFING FL, LLC. License location 415 20th St SW, Winter Haven. Status Current, Active. Licensure date 2023-01-23. Expires 2028-08-31. DBPR license detail, checked October 22, 2026.
The Lakeland page prints CCC1334393, which scores 5, and GAF Certified, which scores 1. NAHB is named and is outside the point list. Credentials 6.
A founding year was not found. Track Record uses the DBPR licensure date 01/23/2023, which is 3 years on October 22, 2026. Track Record 4.
The Lakeland page says workmanship warranties and a comparison cell says Workmanship + manufacturer. The service menu names Roof Maintenance. A warranty length in years was not found. Points are 4 + 4 + 2. Consumer Trust 10.
Google Business Profile lists 4.8 from 105 reviews at 415 20th St SW, Winter Haven. Checked October 22, 2026. The company site still prints 5.00 and 100+. Customer Reputation 8.8. Reviews column: 105 Google. Review source.
A staff photo was not found. The license section quotes the DBPR qualifier.